The best marketing is truly data-driven, creating powerful product promotions and offers through an understanding of customer needs and preferences. […]
Historically, only a few AI experts within an organization could develop insights using machine learning (ML) and predictive analytics. Yet […]
With the race to incorporate AI, and now gen AI, into their business technology toolboxes, data leaders find themselves faced […]
When businesses share sensitive first-party data with outside partners or customers, they must do so in a way that meets […]
The excitement (and drama) around AI continues to escalate. Why? Because the stakes are high. The race for competitive advantage […]
Credit: DavidMa05368498 The Samsung Galaxy S24 series will reportedly get exclusive AI features for video processing and editing. An AI […]
In an era dominated by technological advancements, the integration of Artificial Intelligence (AI) into various aspects of our lives has […]
At our recent Snowday event, we announced a wave of Snowflake product innovations for easier application development, new AI and […]
You need metrics to do your job well as a marketer but getting clear, meaningful metrics is a huge challenge. […]
The authorization furthers Snowflake’s commitment to helping our government customers secure and mobilize their mission-critical data It’s a milestone moment […]
Retail media is the topic everyone is talking about in the retail and consumer goods industry. And for good reason: […]
Welcome to Snowflake’s Startup Spotlight, where we learn about awesome companies building businesses on Snowflake. In this edition, learn how […]
Credit: Adamya Sharma / Android Authority The December Pixel Feature Drop is still not available in all regions and on […]
In an era dominated by digital advancements, the importance of cybersecurity cannot be overstated. Cybersecurity audits play a pivotal role […]
Apache Iceberg’s ecosystem of diverse adopters, contributors and commercial support continues to grow, establishing itself as the industry standard table […]
Today, we are thrilled to announce that Snowflake Postgres, Snowflake’s fully managed Postgres solution, is generally available. This brings the […]
When it comes to financial investments, data holds the key to success — but turning data from multiple sources into […]
Earlier this month at BUILD London, we announced the general availability of Cortex Code CLI, designed to transform the way […]

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