YouTube beats Apple to win the rights to NFL Sunday Ticket

NFL stock photo

  • Google has announced that it is partnering with the NFL to distribute NFL Sunday Ticket.
  • NFL Sunday Ticket will appear on YouTube TV and YouTube Primetime Channels.
  • Google is reportedly paying $2 billion per season for the deal.

The war over who gets the rights to distribute NFL Sunday Ticket is officially over. Google has won the rights and will bring the lucrative sports TV package to its YouTube platforms starting in 2023.

Google has announced that it has partnered with the NFL to distribute NFL Sunday Ticket. According to the Wall Street Journal, Google will pay roughly $2 billion per season to host the package on YouTube TV and YouTube Primetime Channels.

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