When even Zuckerberg is making fun of iMessage, you know you have a problem

iMessage app icon

Credit: Robert Triggs / Android Authority
  • Mark Zuckerberg is going after Apple’s iMessage.
  • In an Instagram post, the Meta CEO positions WhatsApp as a more secure solution.
  • WhatsApp is looking to expand its user base in the US.

Over the years, Apple has been gaining more and more criticism over iMessage and its lack of interoperability. CEO Tim Cook responded to the criticism by telling users to buy iPhones for the people they want to communicate with. Now even Mark Zuckerberg has stepped into the fray to drag Apple about iMessage.

In an Instagram post, the Meta CEO shared a photo of an ad for WhatsApp displayed on Pennsylvania Station in New York City. The ad riffs on the old green bubble vs blue bubble argument, urging people to switch to WhatsApp for its end-to-end encryption. However, it’s below the image where Zuckerberg really goes after Apple.

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