This special edition Galaxy S23 Ultra is less special than expected

Samsung Galaxy S23 Ultra M Edition 2

Credit: BMW Blog
  • The Samsung Galaxy S23 BMW M Edition has been announced.
  • The Galaxy S23 phone itself is totally normal, but it comes with a bunch of BMW swag.
  • You’ll pay KRW 1,727,000 (~$1,370) for the set, but it’s limited to just 1,000 units.

Samsung partners with brands all the time for major phone releases. There have been Star Wars phones and even BTS phones (BTS being the K-pop superstars). Samsung’s newest partnership is with German automaker BMW, with the two creating a special edition package for the Galaxy S23 series (via BMW Blog).

The Samsung Galaxy S23 Ultra BMW M Edition is a giant package with the phone and a ton of BMW gear. It all comes in a box that’s shaped like the front of a BMW M. You can see all the swag in the image above or the video below.


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