Snap gave up on its selfie drone so fast it’ll make your head spin

pixy drone snapchat 1

Credit: Tristan Rayner / Android Authority
  • Snap released its easy-to-use selfie drone on April 28, 2022.
  • Four months later, Snap has decided to discontinue the device.
  • Snap attributes the cancellation to reprioritizing the company’s resources.

Cancellations happen all the time in the tech world, but it’s always surprising when a product gets canceled shortly after its release. That’s exactly what happened with Snap and its selfie drone, the Pixy.

According to The Wall Street Journal, Snap held a question-and-answer session addressing company decisions. During the session, Snap Chief Executive, Evan Spiegel, told staff that the company would be halting the development of the $250 drone. Spiegel attributes the surprising decision as a part of a broader reprioritization of company resources.

LATEST ARTICLE

See Our Latest

Blog Posts

admin December 2nd, 2024

Yes, AI can play a significant role in improving the efficiency of detecting and preventing cyberattacks, potentially curbing their impact. […]

admin November 27th, 2024

Many of our customers — from Marriott to AT&T — start their journey with the Snowflake AI Data Cloud by […]

admin November 27th, 2024

The rise of generative AI models are spurring organizations to incorporate AI and large language models (LLMs) into their business […]