By building an open ecosystem, Google has locked me in forever

Google Pixel 5 on a table showing Google logo with two lego figurines in front of it

Credit: Rita El Khoury / Android Authority

Opinion post by
Rita El Khoury

Google’s presence in my life is so overarching today that I sometimes feel I’ve lost sight of what first brought me to its ecosystem. It was 2007; I had a Hotmail account and a Toshiba laptop running Windows XP, I used Firefox as my browser of choice, and I was pretty hooked on Nokia’s smartphones, but I was also considering getting an Apple MacBook. Google was nothing more than a search engine to me then, and the idea of having a second email account sounded preposterous. But a few of my online friends kept pestering me to sign up for a Gmail account, luring me with a whopping 2.8GB of free storage and threaded conversations! As a technophile, I couldn’t but cave to this hip and rebel proposition.

That started a long journey of Google slowly, but surely, spreading its tentacles into my online presence and my real life too. I look at my tech footprint today and see that more than 70% of it is locked in Google’s fortress. My precious memories? Google Photos. My important files? Google Drive. All of my searching and browsing? Google Chrome. My phone? A Google Pixel 7 Pro. My entire work presence? Google Workspace.

LATEST ARTICLE

See Our Latest

Blog Posts

admin September 11th, 2024

Welcome to Snowflake’s Startup Spotlight, where we ask startup founders about the problems they’re solving, the apps they’re building and […]

admin September 11th, 2024

Every business has key customer behaviors it aims to drive — whether it’s encouraging repeat purchases, promoting product upgrades or […]

admin September 11th, 2024

The Energy Sector’s transformative shift Energy, the driver of the global economy, is undergoing one of the largest secular shifts […]